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Sunset Blush: The Hottest New Trend On The Block & How To Recreate It

by Eden Noronha
October 3, 2025
Reading Time: 8 mins read
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Sunset Blush
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If you love to look like a total beach babe, then we got some exciting news for you. There’s a new blush trend in town that will give you that sun kissed glow with an extra serving of beachy glam. We’re talking about the new sunset blush trend that’s all over Instagram.

After a beauty creator went viral for creating a dual toned gold and pink cheek look with blush and highlighter, every makeup maven out there has gone gaga over it. So, what is the sunset blush trend and how exactly can you recreate it? Read on to find out.

What Is Sunset Blush?

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A post shared by Katie Wakenshaw (@katiewakenshaw)

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It is the latest beauty trend that promises a warm and bright glow. Sunset blush mimics the gradient colors you see when the sets which means this blush trend involves a blend of pink, orange, and gold tones. To create the sunset blush effect, a hot pink blush is used alongside a coral/orange blush and a golden highlighter.

This trend kicked off after beauty creator Alissa Holmes (@alissajanay1) first posted a video of her mixing two liquid blushes in shades of pink and orange and a yellow gold toned liquid highlighter on her cheeks. The results were so breathtaking that whoever saw Alissa’s video just had to recreate that magic.

Who Is It For?

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A post shared by Marie Reitner (@mariereitner)

Anyone can try it if they want a bold blush look. It is important to note that sunset blush isn’t very subtle, but if you do want it to look more natural, you can just opt for more neutral hues of blush and highlighter. Sunset blush looks amazing on medium to deep skin tones. Fair skin tones can also go all in with it or pick lighter shades from the pink and orange color family for blush and a more muted gold toned highlighter.

How To Try Sunset Blush?

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A post shared by Alissa Holmes (@alissajanay)

Now that you are all excited to give it a go, here’s exactly how you can recreate the sunset blush trend and slay your makeup game this season.

Step 1: Pick Your Products

This blush hack is best created with liquid cheek products. You can substitute them with cream or powder products, but you will then have to improvise. To do it the exact way that everyone is attempting on social media, opt for a hot pink liquid blush, a bright orangey liquid blush, and a gold toned liquid highlighter.

Step 2: Place Them On Your Cheeks

Apply two dots of the pink blush on your cheekbones or the outer half of your cheeks. Place two dots of the orange blush on the apples of your cheeks. And finally, apply a dot of highlighter right beneath the outer half of your eyes and above the area where the two blushes meet.

Step 3: Blend & Glow

Take a medium sized makeup brush and blend everything together. Make sure to use stamping motions first, starting at the apples of your cheeks, then moving up to your cheekbones, and then finally blending the highlighter across your entire cheekbones.

Best Products For Sunset Blush

If you want the most fabulous results when trying out the sunset blush trend, you will need the right makeup products by your side. Here are our top picks.

The Rare Beauty Mini Soft Pinch Liquid Blush – Joy is the perfect orange toned liquid blush for this trend as it gives a gorgeous color payoff and makes your skin look airbrushed.

The e.l.f. Camo Liquid Blush in the shade Comin’ in Hot Pink will give you that perfect deep flush of color that will last all day.

For the perfect yellow gold liquid highlighter that will give the best sunset inspired glowy effect, get your hands on the Milani Strobe Light Liquid Highlighter – 06 24K Glow.

Featured Image – ©instagram/georgiecarrmakeupxo

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